Companies taking our apprentices recently
Connecting great employers with fresh talent
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Why we exist
Around 30% of young people come from low-income homes. And they are seriously under-represented in the advertising and marketing workforce. Breathtakingly unfair! And businesses are missing out on millions of young people who are ambitious, bright, entrepreneurial and anything but entitled. Just the sort of diverse talent that almost any business says it needs.
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Where you could come in
Enlightened leaders in great companies have heart to level up their organisations with individuals from different backgrounds. For some reason, they don’t find each other easily. Even the best initiatives take more bandwidth than organisations can muster. Closing the gap between aspiration and reality needs focused hard graft and that is where we come in.
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What we can do together
We work with employers to provide at least a year’s paid work - in any marketing, communications or research function - for talented young people from tough backgrounds. Normally these are in the form of apprenticeships or internships.
We are staffed by industry heavyweights, who find that talent for you, bespoke to every role, and stand side by side with the individual and your managers for the first year, avid about a successful outcome for all.
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Who we are
We are a Registered Charity whose sole purpose is to enable career starts in the marketing industries for adults aged 18-30 from tough backgrounds.
We are affiliated to The Marketing Academy and the firepower of their Fellow and Scholar networks delivers top opportunities, volunteers, fundraising activities and donations.
“...as a business we want to give back. I’ve really enjoyed watching Umber grow and develop. And she does proper work. If she wasn’t there, I’d have a hole in my team”
— Colin Buckingham, Head of Media, Bird’s Eye
“...Mahalia and Jeng have both successfully completed their loops to be offered full-time roles at Amazon. They are brilliant, thank you so much. Amazon would not be accessing extraordinary talent like them without your vision and ongoing persistence.”
— Ed Smith, GM Integrated Marketing Europe, Amazon
“It’s been a brilliant experience working with the Marketing Academy Foundation as an employer and an apprentice. It’s a great organisation providing an important and alternative way into the marketing profession, for those from tough backgrounds, exactly what’s needed for a more diverse and inclusive industry. Apprentices have brought a fresh perspective and bags of energy to the team and have been given a great level of ongoing support and inspiration from the Foundation.”
— Claire Sadler, Chief Marketing & Fundraising Officer, British Heart Foundation
Get in touch at info@tma-foundation.org
We promise we won’t badger you.
FAQs
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We mostly advertise on the major job sites, but then dig deep to unearth talent that we feel other may have overlooked because of the application itself. We also have a range of outreach partners working with young people from similar backgrounds who we contact with our vacancies.
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Yes, we can and do. Organisations that work with us generally use us to recruit and then we support the first year much more lightly that we do as much is delivered by the statutory training provider. Generally the young person also joins in our monthly training event with our other apprentices, not only are the sessions really good, but they begin to build a peer network.
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Yes. We can employ the apprentice and second them back to you. About one third of our apprentices are employed with this arrangement.
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We recommend the living wage foundation’s rate for a single person. So the salary varies depending on location (London vs the rest of the country) and the hours worked. A London-based apprentice in 2022 would be paid £21,749 for a 35 hour week.
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The young people we find are relatively inexperienced, so the role should be entry level/junior. But, it should be a proper job of work. Our apprentices want to feel they are making a proper contribution and being stretched. Ideally, there should be lots of small, practical day-to-day tasks they can start with. But over time they should be given meatier projects and a greater level of responsibility.
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Yes of course, is the simple answer. We frequently do sessions with line managers, sharing our experience gained over the last 5 years.
Resources
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Sutton Trust’s report on promoting access to the workplace.
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Marketing Week article about how to get the most from apprentices in year one.
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Nesta discover 5 key facts about class in the creative industries.
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Article written by our CEO, Daryl Fielding,addressing marketing’s lack of socio-economic diversity featured in Marketing Week.
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Gap Zero Report 22 - The Network Advantage on how social capital and networks contribute to opportunity gaps.